2009 DEJ Theme: Digital is Human

Every time people create entertainment, but paying too much attention to the technical side of producing the content and forget the human-oriented principle, the cultural development will be overrunning by the technological progress. The result will be the discrepancy between technology and culture becomes bigger and bigger, new kind of media will cause huge problems to the human society in an endless stream.

The progress of the digital culture is a key technlogy, which brings mankind closer to a new culture. The main purpose of entertainmant pattern, created by digital technology, is to serve the HUMAN, to promote the benefit of the future of human civilization. The progress in digital entertainment, should be based on the progress of the human evolution, a fact that must not be ignored.

This year’s DEJ has organize 9 different events. They are,

1.International Workshop Website: http://dej.dealchina.org
2.DE-NIGHT
3. DE-DAY Exhibition
4. DEJ China Select
5. Digital Entertainment Design Buziness Portal(D.E.D.BIZ PORT)
6. RSS Forum
7. DVJ Show
8. New Media Fashion Show
9. New Media Concert
10.New Media Dance Performance

Website: http://dej.dealchina.org